South Dakota’s Grand Victory at the 2026 Rose Parade: A Celebration of Heritage and Unity
PASADENA, Calif. — In an unprecedented triumph for the state, South Dakota’s float, named “Carved in Stone; A Legacy of Teamwork,” clinched the prestigious Americana Award at the 2026 Rose Parade. As the event’s 137th iteration, this year’s parade brought with it a celebratory nod to America’s forthcoming 250th birthday, showcasing the rich tapestry of national treasures and traditions through its various floats.
Travel South Dakota’s entry captured the spirit of teamwork and cultural heritage that the state embodies. “As we kick off a new year and our nation’s 250th birthday, our goal is to share the bold spirit that defines South Dakota with millions of viewers around the world,” stated James Hagen, the Secretary of the South Dakota Department of Tourism. “This award is a testament to the incredible teamwork behind the float and to the iconic landmarks and cultural treasures that make South Dakota an unforgettable destination.”
The float prominently featured the awe-inspiring Mount Rushmore National Memorial, expertly crafted to reflect South Dakota’s deep ties to the nation’s history and identity. Additional elements included a dynamic display of thundering bison and the inspirational Dignity: Of Earth & Sky sculpture, which stands as a testament to the state’s Native American heritage and unity. Together, these elements are part of the attractions that draw nearly 15 million visitors to South Dakota annually.
South Dakota’s float stood out amidst the grand procession, combining over 40,000 floral elements. This intricate design involved the use of corn, wheat, sunflowers, light blue iris petals, and palm bark, all meticulously arranged to capture the essence of the landscape and vibrancy of South Dakota.
The expertly crafted float was designed and built by Artistics Entertainment Services, under the guidance of the South Dakota Department of Tourism and the South Dakota Arts Council, both led by the visionary Secretary Hagen.

The award-winning South Dakota float capturing hearts at the 2026 Rose Parade.
South Dakota, affectionately dubbed “The Mount Rushmore State,” is a fusion of majestic landscapes, rich culture, and warm hospitality. Known for its unique attractions like the Black Hills, Badlands, and historic Deadwood, South Dakota offers an array of experiences that are also reflected in its winning float. It is no wonder that this display caught the eye of both judges and audiences alike at the Rose Parade.
But beyond its natural beauty and historical landmarks, South Dakota’s true treasure lies in its people. The state’s communities are diverse and vibrant, encompassing a mixture of Native American tribes and settlers who together weave a tapestry of cultures and traditions. This environment fosters a spirit of cooperation and resilience, elements that were infused into the float’s theme of teamwork and collaboration.
The Americana Award recognition is more than a prize; it is a symbol of South Dakota’s place in the national narrative and its contributions to the story of America. The float served as a moving tribute to the shared history and bright future that South Dakota offers, making it a destination of choice for tourists from across the globe.
South Dakota’s success at the Rose Parade marks a significant milestone in its cultural representation and tourism ambitions. It signifies not only the talent and creativity of the state’s artists and designers, but also the collaborative spirit of its people. As the float made its way along the parade route, it carried with it the pride and legacy of South Dakota, carving a lasting impression in the hearts of all who witnessed its grandeur.
For those looking to explore the spirited lands of South Dakota, visit the Travel South Dakota website for comprehensive guides and travel tips to experience the history, culture, and beauty that defines this remarkable state.