VERMILLION, S.D. — A palpable excitement fills the air as fans from every corner of South Dakota rally to cheer on the Coyote football team. The upcoming season opener on August 29, 2026, promises not only thrilling athletic prowess but also a touch of gratitude from the South Dakota athletic department. In a heartfelt gesture to honor unwavering support, the department has introduced the ‘First One’s On Us’ promotion, inviting all Coyote football season ticket holders to enjoy a complimentary Dome Dog and drink during the riveting clash against Central Connecticut State.

A heady mix of team spirit and South Dakota pride saturates the DakotaDome, a venue that has witnessed the Coyotes’ impressive 22-3 record over the last three seasons. The unmistakable home advantage, fueled by the deafening cheers of dedicated fans, is something that Head Football Coach Matt Vitzthum credits for their success. “Our 22-3 record in the DakotaDome the past three seasons is because of our dedicated season ticket holders,” Vitzthum exclaimed. “We thank you for your continued support and look forward to seeing you this fall. Go Yotes!”

The promotion extends a token of appreciation not only to loyal supporters but also unfolds an experience synonymous with South Dakota’s vibrant athletic culture. Fans must secure their season tickets by June 30, 2026, to partake in this delightful treat, affirming their allegiance as the bedrock of the Coyote’s enduring success.

Adam Pearson

Adam Pearson

Season ticket holders will find a special voucher nestled within their ticket packets, set to arrive in their mailboxes by early August. This voucher, redeemable at any concession stand within the DakotaDome, is valid exclusively for the thrilling home opener, ensuring fans can fuel their excitement and hunger in equal measure. Purchase season tickets here to secure this offer.

By maintaining a robust online presence, South Dakota Athletics ensures that fans never miss a beat. Supporters can follow the Coyotes on Facebook, X (Twitter), and Instagram to stay updated on every touchdown and triumph, bringing the community closer with every post.

Jarren Duffy

Jarren Duffy

This sense of community extends beyond the football field, as the South Dakota athletic department recently incorporated Byron Robinson Jr. as the Corners Coach on March 23, 2026. His expertise is anticipated to bring a fresh edge to the team’s defensive strategies, complementing the dynamic coaching lineup already in place.

The Coyotes’ storied tradition of excellence will once again take center stage as spring practices commenced in March 2026, culminating in the Annual Family Day on April 25. This family-friendly event captures the spirit of community intrinsic to South Dakota’s ethos, offering fans an inside look at the dedication and craftsmanship that elevate the Coyotes to stardom.

As the clock ticks down to the much-anticipated home opener, the collaboration between the team, coaches, and avid fans reflects South Dakota’s vibrant culture and enduring legacy. It’s more than just a game — it’s a celebration of a community brought together by passion for football, all set against the backdrop of South Dakota’s breathtaking landscapes.

Stay connected with all the latest stories and updates by keeping an eye on South Dakota Athletics’ official platforms, and don’t miss a moment of the action as history unfolds within the hallowed halls of the DakotaDome. As August 29 draws near, the thrill of game day is palpable — and South Dakota is ready to show the world what the Coyotes can achieve with a little home-grown support and a lot of heart.