The picturesque state of South Dakota, renowned for its sweeping plains and vibrant community, saw a momentous occasion at the Official South Dakota Snow Queen Festival. This annual event took place at the Aberdeen Civic Theatre from January 4 to January 11, 2025, culminating in the crowning of Watertown’s beloved Katie Leadabrand as the 2025 Snow Queen on January 11.

Rooted deeply in tradition, the Snow Queen Festival is a prestigious scholarship organization that has awarded numerous scholarships over the years to girls who exemplify beauty, talent, and community spirit. This time-honored tradition began in 1947, shortly after World War II, when officials from the St. Paul Winter Carnival proposed the idea to Aberdeen, turning it into a satellite event. Since then, it has been a beacon of culture and tradition, celebrating young women across South Dakota and the broader region.

Emerging victorious alongside Katie was Everleigh Kirk from Sisseton, graciously crowned as the 2025 South Dakota Jr. Snow Queen. Everly Hilgemann earned her place as the Snow Princess, completing the regal line-up. As these new ambassadors take on their roles, they are poised to represent South Dakota through various appearances both locally and regionally.

In a state where community is paramount, events such as the South Dakota Snow Queen Festival showcase the solidarity and diversity of South Dakota’s heritage and people. With representatives from numerous local communities vying for the coveted titles, this year’s festival featured an array of talents and personalities, each a testament to the thriving spirit of South Dakota’s youth.

The festival’s regional winners were celebrated for their unique contributions to their communities. Notable title-holders at the event included:

  • Miss Milbank: Jericho Jones
  • Miss Miner Co: Briella Wettlaufer
  • Miss Kingsbury Co: Chenoa Harris
  • Miss Redfield Area: Adalyn Stoner
  • Miss Wilmot Area: Scarlett Renville
  • Miss Mobridge Area: Arieanna Mound
  • Miss Sisseton: Isabelle Skarnagel
  • Miss Watertown Area: Katie Leadabrand

Beyond the pageantry, the newly crowned Snow Queen, Katie Leadabrand, is set to embark on a year-long reign filled with significant events such as the Saint Paul Winter Carnival and Minneapolis Aquatennial. Katie will carry the pride of Watertown, a city known for its pivotal role in fostering talent and community-driven initiatives, across various spectacles with national visibility.

Katie Leadabrand

Katie Leadabrand

Future engagements for the Snow Queen and her court include renowned events like Saint Paul Winter Carnival, Minneapolis Aquatennial, and local favorites such as the Willmar Fests and Montevideo Fiesta Days. Through these appearances, they will showcase South Dakota’s rich cultural tapestry and community values to a broader audience.

The Snow Queen Festival continues to evolve, embracing modern interests while preserving the enduring qualities that make it a cherished South Dakota tradition. The festive atmosphere of Aberdeen during the week-long celebrations is a testament to South Dakota’s enduring communal spirit and dedication to empowering young women.

For those interested in supporting or learning more about the Snow Queen Festival and upcoming events, further details can be found at the official website: https://www.sdsnowqueen.com/.

We extend our heartfelt congratulations to all participants and winners, particularly to Katie Leadabrand and Everleigh Kirk, whose grace and dedication make them exemplary representatives. South Dakota’s future looks bright, with young leaders like these prepared to step up and embody the values of their communities.